Liminal Hires VP of Sales and Appoints Independent Board Director
February 13, 2024

Battery Manufacturing Intelligence Company Brings On Industrial Automation Expert Melissa Holler and Semiconductor Executive Rusmin Kudinar

Emeryville, Calif. (February 13, 2024) — Liminal, a leading battery manufacturing intelligence company on a mission to propel the global adoption of electric vehicles, announced today that it has hired Melissa Holler as VP of Sales and added Rusmin Kudinar to its board of directors as an independent director.

Holler is a seasoned sales and business executive with extensive experience across a range of industries, including automotive, energy, semiconductor, chemicals, and power generation. Holler most recently served as President of Colorado-based Hexagon Digital Wave (HDW), a subsidiary of global clean energy solution provider Hexagon ASA Composites where she grew an existing ultrasonic inspection business as well as a new disruptive technology business by 69%. Prior to HDW, Holler directed software and sensing businesses at FLSMIDTH, a Denmark-based OEM and digital software supplier to the global cement and mining industries. As a sales leader in industrial automation, Holler has a successful track record of establishing and growing numerous multi-million dollar accounts and businesses.

Kudinar is a veteran entrepreneur in the high-tech equipment industry who founded and led two companies in the semiconductor inspection space to successful exits; he also served in multiple executive roles at KLA Corporation (NASDAQ: KLAC), which develops and manufactures process-control and process-enabling solutions that accelerate tomorrow’s electronic devices.

“We are thrilled to have Melissa’s extraordinary sales experience and robust knowledge bringing game-changing technology solutions to industrial customers; she is well-poised to accelerate Liminal’s commercial trajectory,” said Liminal CEO, Andrew Hsieh. “Additionally, the evolution of battery cell manufacturing is similar to that of semiconductor manufacturing; Rusmin’s experience in successfully turning innovations into high-value businesses will be particularly valuable as approach a major inflection in our company growth.”

Liminal’s technology uses ultrasound inspection and physics-based machine learning to deliver powerful in-line insights to battery manufacturers to accelerate production ramp-up, improve quality, and reduce scrap and costs. The company has raised more than $35M to date through private and government funding, and deployed its automated inspection solution, EchoStat®, into a major battery cell manufacturer’s gigafactory in 2023.

About Liminal

Liminal is a battery manufacturing intelligence company that combines ultrasound with machine learning to deliver advanced insights that empower manufacturers. By improving the quality and safety of batteries and decreasing their lifetime costs, Liminal’s solutions address the climate crisis and increase scalability for battery manufacturers to create a world where EVs are accessible to all drivers. Liminal was founded in 2015 by top technologists from Princeton University, who were part of the Activate  fellowship program. Liminal’s investors include Arctern Ventures, Chrysalix Venture Capital, Ecosystem Integrity Fund, Good Growth Capital, Helios Climate VenturesImpact Science Ventures, Northvolt, University of Tokyo Edge Capital Partners, and Volta Energy Technologies.  Visit for more information.

Media Contact:
Whitney McGoram
[email protected]
(202) 525-0606